The tipping point: how little things can make a big difference

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Publisher:
Varies, see individual formats and editions
Pub. Date:
Varies, see individual formats and editions
Language:
English
Accelerated Reader:
IL: UG - BL: 9.1 - AR Pts: 15
Lexile measure:
1160L
Description
Discover Malcolm Gladwell's breakthrough debut and explore the science behind viral trends in business, marketing, and human behavior.

The tipping point is that magic moment when an idea, trend, or social behavior crosses a threshold, tips, and spreads like wildfire. Just as a single sick person can start an epidemic of the flu, so too can a small but precisely targeted push cause a fashion trend, the popularity of a new product, or a drop in the crime rate. This widely acclaimed bestseller, in which Malcolm Gladwell explores and brilliantly illuminates the tipping point phenomenon, is already changing the way people throughout the world think about selling products and disseminating ideas.
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ISBN:
9780316346627
9780316316965
9780316144797
Accelerated Reader:
UG
Level 9.1, 15 Points
Lexile measure:
1160L
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Grouping Information

Grouped Work ID272c2aa0-42b2-7c7d-e370-4767dae01887
Grouping Titletipping point how little things can make a big difference
Grouping Authormalcolm gladwell
Grouping Categorybook
Grouping LanguageEnglish (eng)
Last Grouping Update2022-09-24 04:40:46AM
Last Indexed2022-09-24 05:09:12AM

Solr Fields

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UG
accelerated_reader_point_value
15
accelerated_reader_reading_level
9.1
author
Gladwell, Malcolm, 1963-
author_display
Gladwell, Malcolm
available_at_addison
Addison Public Library
Online OverDrive Collection
collection_addison
Adults
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Axis 360
Online OverDrive Collection
display_description
Ideas, products, messages and behaviors "spread just like viruses do." Behavior can ripple outward until a critical mass or "tipping point" is reached, changing the world. Gladwell develops these and other concepts (such as the "stickiness" of ideas or the effect of population size on information dispersal) through simple, clear explanations and entertainingly illustrative anecdotes.
format_addison
Book
eBook
format_category_addison
Books
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id
272c2aa0-42b2-7c7d-e370-4767dae01887
isbn
9780316144797
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9780316346627
itype_addison
Fiction
Nonfiction
last_indexed
2022-09-24T10:09:12.945Z
lexile_score
1160
literary_form
Non Fiction
literary_form_full
Non Fiction
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302 GLA
Online OverDrive
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Addison Public Library
Addison Public Library Online
owning_location_addison
Addison Public Library
Online OverDrive Collection
primary_isbn
9780316346627
publishDate
2000
2002
2006
2013
publisher
Back Bay Books
Little, Brown
Little, Brown and Company
recordtype
grouped_work
subject_facet
Causation
Contagion (Social psychology)
Context effects (Psychology)
Social psychology
title_display
The tipping point : how little things can make a big difference
title_full
The Tipping Point How Little Things Can Make a Big Difference
The tipping point : how little things can make a big difference / Malcolm Gladwell
The tipping point : how little things can make a big difference / Malcolm Gladwell ; [with a new afterword by the author]
The tipping point : how little things can make a big difference / Malcolm Gladwell ; with a new afterword by the author
title_short
The tipping point
title_sub
how little things can make a big difference
topic_facet
Business
Causation
Contagion (Social psychology)
Context effects (Psychology)
Nonfiction
Psychology
Social psychology
Sociology

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