What Would Google Do?

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“Eye-opening, thought-provoking, and enlightening.”
USA Today

“An indispensable guide to the business logic of the networked era.”
—Clay Shirky, author of Here Comes Everybody

“A stimulating exercise in thinking really, really big.”
San Jose Mercury News

What Would Google Do? is an indispensable manual for survival and success in today’s internet-driven marketplace. By “reverse engineering the fastest growing company in the history of the world,” author Jeff Jarvis, proprietor of Buzzmachine.com, one of the Web’s most widely respected media blogs, offers indispensible strategies for solving the toughest new problems facing businesses today. With a new afterword from the author, What Would Google Do? is the business book that every leader or potential leader in every industry must read.

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ISBN:
9780061729843
9780061886386
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Grouping Information

Grouped Work IDf4ad7461-9908-5ddf-39b2-ef5138920136
Grouping Titlewhat would google do
Grouping Authorjeff jarvis
Grouping Categorybook
Grouping LanguageEnglish (eng)
Last Grouping Update2022-06-24 04:41:24AM
Last Indexed2022-06-24 05:22:02AM

Solr Fields

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A bold and vital book that asks and answers the most urgent question of today: What Would Google Do? In a book that's one part prophecy, one part thought experiment, one part manifesto, and one part survival manual, internet impresario and blogging pioneer Jeff Jarvis reverse-engineers Google-the fastest-growing company in history-to discover forty clear and straightforward rules to manage and live by. At the same time, he illuminates the new worldview of the internet generation: how it challenges and destroys, but also opens up vast new opportunities. His findings are counterintuitive, imaginative, practical, and above all visionary, giving readers a glimpse of how everyone and everything-from corporations to governments, nations to individuals-must evolve in the Google era. Along the way, he looks under the hood of a car designed by its drivers, ponders a worldwide university where the students design their curriculum, envisions an airline fueled by a social network, imagines the open-source restaurant, and examines a series of industries and institutions that will soon benefit from this book's central question. The result is an astonishing, mind-opening book that, in the end, is not about Google. It's about you.
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eAudiobook
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Audio Books
eBook
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9780061729843
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primary_isbn
9780061729843
publishDate
2009
publisher
HarperAudio
HarperCollins Publishers
recordtype
grouped_work
subject_facet
Creative ability in business
Google
Information technology -- Management
Management
Technological innovations
title_display
What Would Google Do?
title_full
What Would Google Do?
What would Google do? [electronic resource] Jarvis, Jeff, 1954-
title_short
What Would Google Do?
topic_facet
Business
Creative ability in business
Finance
Information technology
Management
Nonfiction
Technological innovations

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overdrive:6bfa063f-bae6-42b4-846b-65d333c23ed5eAudiobookAudio BooksEnglishHarperAudio

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